This guide will help you understand how hoteliers can attract more bookings from foot traffic through a simple and innovative approach: using QR codes. While most bookings are made online, capitalizing on passersby in front of the hotel can bring a significant increase in clients. Discover how to implement this strategy effectively and turn passersby into guests without relying solely on online channels.
Generate a QR code
- Go to the Booking Engine section.
- Click on Download Kiosk/QR. This code will be directly linked to your booking platform.
Place the QR code in a visible location
- Print the QR code on a banner, board, or any other medium, and place it in a prominent spot in front of the hotel. This will allow passersby to notice and scan it easily.
Promote the QR code
- Alongside the code, you can add a short description or special offer to encourage people to scan it. For example: "Scan for a special offer!" or “Book now and get a discount!”

In conclusion, by combining the power of technology with the visual appeal of a strategically placed QR code, hoteliers can attract and convert passersby into clients. In a world where convenience and accessibility are key, this strategy could be the key to increased success in the hospitality industry.
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